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Increasing Customer Loyalty via Mobile Customer Relationship Management formatIsbn:Softcover - 9783838656892 Trotzdem läßt sich auch in

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Trotzdem läßt sich auch in der Wirtschaft

außendienst-orientierten Branchen durchgesetzt

Der späte Wittgenstein

ausschlaggebend sind dafür folgende Faktoren: Globalisierung

Die Modeindustrie klagt über sinkende Umsätze

Increasing Customer Loyalty via Mobile Customer Relationship Management formatIsbn:Softcover - 9783838656892 Trotzdem läßt sich auch inInhaltsangabe: Abstract: The main objective of this research was to find out and demonstrate how companies can manage to maintain and increase their customer? s loyalty with the help of Customer Relationship Management in today? s wireless world. Due to the growing convergence of the Internet and the mobile phone, competition between companies is considerably increasing. In order to further keep their stake in the market, companies are forced to

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